Beauties Embrace 'IT' Chic at London Fashion Week

18/02/08

Geek chic was in the air at London Fashion Week where celebrity beauties, including Sophie Ellis Bexter and Big Brother’s favourite duo Sam and Amanda, have been showing their attachment to all things techy, including the Geek Squad. Not used to such volumes of female attention, the Geek Squad agents have been put in a spin by the demands of models, journalists and show attendees all looking for some personal tech support and their must-have bag.”

Geek Squad offers 24/7 IT and Technology Support. They do everything from synchronising your Blackberry and fixing tired i-pods to retrieving and transferring data to a new PC/laptop. It’s a fantastic service but on top of that it’s a really quirky brand and the ‘Geeks’ actually have a uniform they wear which includes white short sleeved shirt, clip on ties, black trousers white socks and black shoes. Geek Squad provided the official IT support and WiFi connection for London Fashion Week last week.